Do good and talk about it!

06 Oct Do good and talk about it!

Last week a small, fine charity action for Yvonne Rueff took place on the Graben in Vienna, which, due to the crisis, became really inventive. To raise money for the opening of the menswear store Camicissima, she gathered cool society ladies who walked across the Graben in a promotional action and of course attracted all the attention. The donation from Camicissima will benefit their charity campaign for "Dancer against cancer" This was of course a brilliant reason for me to be here and it was incredibly fun to be part of this brilliant troupe. Admittedly it was a bit "fresh", but that didn't detract from the action! So: who wants to buy really ingenious menswear can do it from now on at Camicissima, the Milanese label has more than 400 stores worldwide and is still expanding.

Camicissima, Trattnerhof 2, 1010 Vienna

Pictures: Markus Spitzauer

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@shop.camicissima.wien